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In 1990, I moved my family from Phoenix to Las Vegas to work for Kenny Guinn at PriMerit Bank.  Dr. Guinn had a great reputation as a good man and a good leader.  I didn’t really know how great of a leader until much later.

We both left the bank after just a few years.  It was the run and shoot offense of mergers and we were one of hundreds consumed by a megabank.  Dr. Guinn went on to run a major utility, lead UNLV as their president, serve as interim school district superintendent and serve two terms as governor of the State of Nevada.  I started a small training company.

Somewhere near the end of his second term as governor, I ran into him in the Reno airport.  I was waiting for a flight to depart and he had just arrived.

He remembered me.  Called me Timmy.  One of just a couple of people allowed that latitude.  We talked for over thirty minutes.  He asked about my boys.  Said he had read about my business.  He made me feel like the most important thing he had going on for that half hour.

I would bet you have had a similar experience with someone.  That rare leader that makes it all about you and not about them.  It’s not that they don’t speak.  They respond but they also redirect the subject to you.  To them, you feeling important is how they feel important.

As a leadership characteristic, nothing could be more engaging.  It generates a deeply rooted personal loyalty that cannot be measured or valued.  People remember those moments when you made it about them and their view of you skyrockets.

Can any leader make someone else feel important?

Absolutely and you should and here is how:

1.  Ask about others.
2. Remember important details about your team members.
3. Don’t spend a lot of time talking about yourself.
4. If it is important to them, make it important to you.

You have seen it, probably dozens of times, if not more.

The leadership “it” factor.  Some leaders just have “it”, use “it” and we can’t really ever describe what “it” is or how to describe “it”.

This set of articles will delve into ten traits that great leaders display that set them apart from other leaders.  It is a set of skills, characteristics and competencies that go beyond the standard learnings and move into a symbiosis of leadership, heart and soul.

The leaders that are cited and mentioned are real people with great success stories.  None of them are perfect but each project and use a set of characteristics that make them exceptional and successful.  They also are very genuine and caring people that do not use these skills because someone told them to.  They use them because they are the right thing to do and they fit each of them perfectly.

So we get to look at some successful leaders and their ways to success who we can’t possibly relate to or emulate?  No, each of the characteristics are easily modeled and can be added to anyone’s leadership tool kit.  These people are famous generals, athletes or rap stars.  They started out just like me and you and used these skills to build their success.

First out of the gate, we will examine making people feel important, encouraging and praising others and converting vision to action.  From there, valuing people, persistence, mentoring others and taking care of themselves will be center stage.

Please take a look at each of these characteristics and see how you can begin to add them to your leadership skill set.  Each of them works and works well.  It will be up to you to start working them into your already solid set of skills.

10 Things Effective Leaders Do Differently:

1. Make People Feel Important
2. Convert Vision to Action
3. Value People Above Policies
4. Work Until Its Done
5. Mentor and Grow Others
6. Take Care of Themselves
7. Encourage, Praise and Appreciate
8. Talk Not Write
9. Continue to Learn
10. Challenge Themselves and Others

Thank you.

Simple words.  Powerful words.

There may well be no more important words ever uttered to our customers than thank you.  When we are able to deliver a sincere thank you to our customers we are telling them that we truly want their business.  We are acknowledging their role as the most important facet of our operation and the reason that we exist.  At the absolute base level, we are thanking them for our paychecks.

Science will also conclude that the thank you delivered in the customer interaction also provides a subtle, non-spoken message.  In addition to the appreciation, the customer also translates the thank you message to include please come again.  They were appreciated and invited back with two simple words.

One of the most frustrating interactions that is seen by many people during the course of the day involves the local convenience store.  You pay for your Big Gulp, Mentos and Twinkie and who usually says thank you?  If you answered anything but the convenience store clerk, isn’t there something wrong with that?  Ultimately, the salary of that store clerk and the economic viability of the entire operation is dependent on your transaction and many just like it.

This brings us to the first absolute rule associated with thank you.  If the customer says it first, you have failed.  If you say it first and the customer echoes it back in a variety of ways, that is terrific.  But above all else, the customer must hear it from your mouth first.

Speaking thank you can have moments of challenge.  If a customer has been especially prickly, demanding or down right rude, saying thank you often sticks in our wind pipes somewhere.  When a customer calls to complain, thank you is the farthest thing from many of our minds.

When you critically analyze these types of customer interactions, aren’t these the types of customers that need to hear appreciation the most?  Are these the customers, that if not returned to happy and satisfied status, can ruin your reputation and talk horribly about your business?  One other element to consider is the probability that a simple thank you can start a dissatisfied customer on the road to repair.

The second absolute associated with appreciation and thank you is to close each customer interaction with those words.  Whether a typical transaction or a complaining customer, thank you should always be our closing words.  If you struggle with this application, remember that it is not about you, it is about our customers and how they feel and not how comfortable you feel.  Take a look at your written correspondence and email with customers.  How many of those are closed with appreciation statements?

The final absolute of appreciation is a little harder to get your hands around.  It is about how thank you and appreciation statements are delivered.  It is about being sincere and genuine.  A thank you delivered in a mechanical, scripted or sarcastic manner has no value.  Appreciation that is your own words, your own genuine feelings, will be absolutely invaluable.

For reading this article, thank you.

Commitment is a powerful driver of success in business and in life.  Those people that are more than casual participants, the ones truly locked in and committed to the cause, will be much more successful and much more valued in the working environment.

The hair-pulling key is how to get team members or anyone else for that matter, committed to something.

The answer is you can’t.  You can’t buy commitment.  You can’t threaten commitment or else and you can’t incent anyone to be committed either (for the record, splashy animated MS PowerPoint presentations won’t get you much in the way of commitment).

This leadership challenge sounds daunting but you must create an environment where commitment can be nurtured and you must recruit team members that have a high propensity for commitment.

The Environment Piece

Successful leaders will always connect commitment with a team member’s desire to be there.  Commitment, engagement and satisfaction are strongly connected.  Engaged team members are more likely to demonstrate a situational commitment to a mission, idea or project.  Conversely, disengaged team members will demonstrate a significant lack of commitment.  You must create a highly engaged environment with a satisfied team to achieve commitment.

Another driver of commitment will be input and voice.  Does the team member believe that their ideas are valued and encouraged.  Nothing will jump –start commitment in a team member when his or her idea is valued and supported.  An additional angle of this piece is if there is negotiation room from a team member’s needs and position and the position and needs of the organization.  This level of input and voice will dramatically raise commitment.

The Nurturing Component

Commitment does not happen like a revival tent meeting.  There are no instant conversions and huge “I’m committed” come to the altar moments.

Rather commitment grows (and sadly wanes) over time.  As the environment continues to support team member needs, voice and provides high levels of engagement, commitment will grow.  Leaders recognize that commitment needs room to grow and provides hefty doses of praise and encouragement to help this process.  Those same leaders also intervene when commitment seems to waiver or when clouds appear on the horizon.

Finding the Potential for Commitment

The last piece of the commitment puzzle is finding those team members where the potential for commitment is highest.

Here is the first clue; if they are more interested in what they will be making or their days off, you might want to consider someone else.

The one key for finding commitment is to discover mission and vision congruence.  What that means is does the potential candidate get excited about what you do, how you do it and where the organization is going?  If so, the potential for their commitment will be high.  Without that excitement about your mission and direction, you will struggle obtaining commitment from that potential team member.  Quite simply, do they want to be with you and by your side or is it just a job?

Team member commitment remains elusive in many working environment but those organizations and individual leaders who have discovered how to unlock it are reaping the rewards of those efforts and will ultimately be labeled as successful.